Movie Theater Foodservice Spend up 20%

Cinemas are going far beyond their traditional offering in an effort to serve customers elevated menu options. As a result, movie theaters have increased foodservice spending by 20% compared with a year ago, according to The NPD GroupSupply Track data.

The Nation’s Restaurant News takes a look at the shift in focus towards food as a vital part of the movie-going experience.

https://goo.gl/pg2Wll @SupplyTrack @NRNews
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